“Non verbal communication forms a social language that is in many ways richer and more fundamental that our words”

- Leonard Mlodinow

Subliminal by Leonard Mlodinow:
Layout re-design

2022

Role: Publication Design

Systems: Adobe Illustrator, Photoshop, and InDesign

This project’s purpose was to choose a passage to layout through thirty spreads, in order to explore the relationship between form and content. The passage was selected from the book, “Subliminal” by Leonard Mlodinow, which covers human socialization's internal patterns and behaviors. With that in mind, the layout was strategically formed to emphasize real-world relationships between humans, whether relatives, friends, or individuals. Taking the content and creating something that still felt like a case study on humans, but designing it to be both captivating and digestible for people of all ages.

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What Alice Forgot