Challenged to develop accurate brand assets, along with a webpage and promotional items, for a fictional benefit program. The program of choice, Hour of Knead, leads in teaching kids the importance of food, cooking, and how to make healthy habits approachable at a young age. The interactive cooking classes provided through this program would promote mental and educational benefits derived from good food habits. The brand identity for this project was curated through Figma. The assets designed were color palette, typography, logo treatment, website, and merchandise design.